Most Popular Korean Cosmetics Brands

Amore Pacific – Philosophy of Asian Beauty

Every woman desires the secrets to timeless beauty. Asian cultures have long held these closely guarded secrets, and their timeless beauty has intrigued and fascinated people around the world. Steeped in the rich traditions of using natural raw ingredients and carefully calibrated regimens, Amorepacific relies on centuries-old wisdom for achieving an ageless, healthy glow. Amorepacific combines this traditional knowledge with modern innovation and technology, to create cutting-edge products that are pioneering a new global standard in beauty.
Amorepacific vision is to share this beauty with all women around the world.

Amorepacific The Legacy:

Story Amorepacific begins in the fertile habitats of Korea, which has served as a natural beauty lab for centuries. It was in these rich lands that Yoon Dokjeong dreamed of using nature’s pure ingredients to create healthy and honest beauty products. She created an artisanal, hand-pressed hair oil made from camellia nuts. In 1945, nearly ten years after Yoon introduced her oil, her son founded Amorepacific, a company that grew from the seeds she planted. Now a global beauty brand, blooming in Korea, China, the United States, and the rest of the world, Amorepacific seeks to share the legacy of Asian Beauty with all of humanity.

Amorepacific The Promise:

For over 70 years, Amorepacific have been dedicated to delivering a holistic vision of beauty, one that values both inner and outer beauty. Amorepacific believe beauty on the outside starts with internal health and harmony, and honor the uniqueness and diversity of each individual’s beauty across all cultures. As third generation artisans, Amorepacificare dedicated to crafting beauty solutions using only the highest quality resources. These include three locally sourced heritage ingredients: green tea, ginseng, and beans. Meticulous commitment to integrity and craft has made beauty products Amorepacific cherished from generation to generation.

Dr.Jart+ Company Overview

Dr.Jart+ was formed in 2004 in Seoul, South Korea following three years of development by dermatologist Dr Sung Jae Jung and his close friend and entrepreneur Mr Lee Jin-wook. Launched exclusively in dermatological clinics to begin with, the brand is now available in approximately 4,000 stores across 31 countries, has patented eight new inventions, invented BB cream and provides backstage skincare to the models at New York Fashion Week.

In the same year that Dr.Jart+ was established, the professional cosmetic brand management company Have and Be (Beauty in Health) was set up with Mr Lee as CEO, in part to guide the success of Dr.Jart+. In December 2015 US beauty giant The Estée Lauder Companies invested in Have and Be with the intention of providing brand building and related advice.

The Dr Jart skin care line was created in Korea in 2004 and now has products available throughout the world. The line includes products for dry skin, anti aging serum selection, blemish balm (also known simply as BB cream), and gels and creams that treat dark spots on face and uneven skin tone. Dr Jart products are available without a prescription and can be found at a number of locations throughout the U.S., including YesStyle, a retailer of beauty and skin care products. The company product line includes items for those with sensitive skin, which have been certified safe to use with any skin type. All Dr Jart skin care products have been dermatologist tested and are claimed to be cruelty free, which means that none of the products have been tested on animals.

Innisfree Natural Benefits

Innisfree offer innovative beauty solutions powered by the finest natural ingredients responsibly sourced from Korea’s pristine Jeju Island.

Thanks to its volcanic origins, this fertile oasis has a unique ecosystem with unparalleled resources to nurture beautiful skin.

Innisfree proprietary extraction methods preserve the purity and potency of these wholesome ingredients from plant to bottle, offering advanced formulas that safely address all skin concerns without the use of harmful chemicals and preservatives.

With the wonders of nature at the heart of innisfree, we take care to preserve and protect the environment in all that we do

Why Innisfree?

This name is inspired by ‘William Butler Yeats’  The Lake Isle of innisfree, a lyrical poem that expresses a longing to leave behind urban life for a beautiful peaceful island, where you can enjoy the fruits of nature’s abundance. Just like Jeju.

Jeju Island is a unique oasis that offers a sensorial escape from the fast-paced daily life and a rejuvenating moment to nurture healthy skin in perfect harmony with nature.

Innisfree Pledges

1 Promote healthy beauty through natural ingredients
2 Provide innovative and reasonably-priced skin care solutions for all skin types and concerns
3 Offer a sensorial escape through the wonders of Jeju Island
4 Preserve and protect nature’s vitality through eco-conscious initiatives

Innisfree Natural Ingredients

Innisfree skin care products are formulated with an average of 80% naturally-derived ingredients responsibly sourced from the pure and protected island of Jeju.
Innisfree own and operate Green Tea fields on Jeju Island, a volcanic oasis from where sustainably source skin-loving, natural ingredients.
Jeju Island hosts a remarkable variety of climates, allowing tropical, subtropical and even polar plants to all thrive here.

The Innisfree Beauty Philosophy

The Korean approach to beauty is all about prevention.
Women from other parts of the world may not consider a full skin care routine until they notice a blemish or fine lines forming, whereas Korean women begin meticulously caring for their skin from a very young age before any damage has been done. They believe that if you need to address a problem, it’s too late and covering flaws with heavy makeup is not an option.

They preserve and protect their skin’s pristine state to delay aging for as long as possible to achieve and maintain a truly healthy glow.

In this quest to maintain an authentically flawless complexion, Korean women go to great lengths to seek out the finest and safest ingredients, the most efficient delivery systems and the most effective layering techniques—sometimes involving more than 12 products
—creating a skin care routine that sets the standard worldwide.